Facebook

3 Things to Always Remember About Social Media Marketing

  1. NEVER SPAM people. Post relevant, friendly content. For example: “tips and tricks” associated with your industry and target market interests, post pictures of events that your employees have attended, and ask industry relevant and fun questions.
  2. ALWAYS respond to people's comments, suggestion, and especially critiques. But don't get defensive or negative in your responses. Be positive and appreciative.

Your Juggling Act

Social Media Marketing - Spinning Red Plates - Facebook, Twitter, Youtube

Stagnation is death for a website. You have to look at your social media profile as your company's second website (or fourth website, as the case may be). It's a good idea to treat your Facebook profile, your Twitter account, or your Myspace profile as equal to your "real" website. For example, it is important to be aware of your websites' statistics such as visitor count, referring sites, and keywords. You'll want to cultivate good statistics on all of your sites.