- NEVER SPAM people. Post relevant, friendly content. For example: “tips and tricks” associated with your industry and target market interests, post pictures of events that your employees have attended, and ask industry relevant and fun questions.
- ALWAYS respond to people's comments, suggestion, and especially critiques. But don't get defensive or negative in your responses. Be positive and appreciative.
- ALWAYS and diligently suggest that your friend's or fans share your page with their friends. Essentially, always look to increase the amount of people in your social network.
Super Bonus NUMBER 4! - P.S. Think of your social network as the new word of mouth and your new email list.